Strategy.
A powerful word. A plan of action or policy designed to achieve a major or overall aim. It could also be coined for military operations, but that’s not where we are today. (At least I’m not…I dunno about the cat on the right, though).
Sounds so easy. Set a major or overall aim. Write out a plan. Follow the plan. Achieve the major or overall aim.
Why is it we start out with such good intentions on getting to that “policy” yet find we are wandering down the Yellow Brick Road?
I know a number of you out there are creative souls. You write, you paint, you go to art fairs and gardening seminars and are speakers at conferences. You know what you want to do, make a plan, and carry that plan out. That is why you are successful.
I am not. Yet.
It seems that every time I turn around another light bulb goes off, lighting my way to fame and famine of the writing kind. This is not the 70s — you must be a part of what confuses you in order to be a part of the bigger confusion. I must say I love those light bulbs going off, though. It’s like the Goddess has smiled down upon my pudgy body and says, “Hey girl! You done BoHo-ing for the day yet? I’ve got an idea here! ” And somewhere between all the confusion of my life I find time to listen.
I had an idea for a new novel. Exciting, challenging. A lot of research, a lot of medical stuff. I used a prologue from a different story I started a few years ago (and never finished), and adapted it to the New Novel.
That’s the last I’ve worked on it.
I have so many other projects that fit into my time schedule that writing Gone With The Wind Book 4 just isn’t in the picture. And that’s just the fact, Jack.
You all have projects in different stages. Some are realities, like actually finishing a novel, or entering a writing contest, or finishing the painting or sketch you’ve worked so hard on. But time isn’t the same across the universe. Where you have time to do an art piece with mosaics, you don’t have time to write a blog. What started as a three-section painting now may have to be reconditioned as a one-piece masterpiece. We just can’t do everything we set out to do.
And the sooner we “get” that, the easier our strategy becomes.
As you know, I am a BIG advocate of getting out there and putting your Creative Mark on the world. Whether you are 20 or 80, if you’ve got a goal, a gift, go for it. That’s where strategy comes in. Figuring out the pros and cons of your forward movement. What would it hurt if you e-mailed or Twittered a favorite author/columnist/blogger and asked them to take a look at your work? What harm is there in sending off a letter offering your presentation skills or your gourmet talents?
All they can say is NO. All they can do is ignore your efforts.
BUT THEN:
Last July I went to the Art Fair on the Square in Madison, WI. There were hundreds of different artists in hundreds of different venues. I found the artwork that I thought would work in my Sunday Evening Art Gallery; took their cards; and e-mailed three so far. They all were honored I liked their work so much and had no problem with me highlighting their work and their website.
All that angst, that fear, walking around the art fair, telling myself I’m not a curator or a famous art critic, was for nothing. These people were friendly and open … and said YES.
So now my strategy is to produce what I promised.
And how much fun is THAT?