George Inaki Root, who is of Spanish-Filipino and Japanese descent, finds inspiration from his multicultural background and a passion for Japanese culture.

Root named the brand Milamore after his grandmother, Milagros, which means “miracle” in Spanish. The brand combines her name with the Italian word for “love” as a tribute to Milagros and the bond she nurtured with Root.

Milamore is built on the principles of reinventing stories from culture and nature through the art of jewelry design.

Every piece designed is unique, inclusive, and for no specific gender or persons. 

Root’s designs balance bold and edgy elements with sophistication, creating androgynous pieces that celebrate colorful individuality.

The jewelry artist’s philosophy, rooted in the concept of wabi-sabi and yin-yang, emphasizes the beauty in imperfection and the importance of finding balance in life and being deeply connected with yourself.

Through his art, Root invites us on a journey of self-discovery, reminding us to embrace the beauty that surrounds us, even in times of uncertainty.

More of George Inaki Root‘s simple, distinct jewelry can be found at https://en.milamorejewelry.com/.